Instead of scouring the marketplace in order to pick the best coverage, including the most favourable cost, for their customers, many autonomous insurance brokers and agents guide their business to a small number of insurers, say many high-ranking insurance executives in an interview for The Globe. They favour the ones that offer them the most generous commissions, bonuses and perks, such as those all-expenses-paid trips to brighten up the monotony of theCanadian winter.
While this could well be the thinking process of most brokers working in Canada, LSM has throughout its history operated from a higher moral ground. Our brokers expect very similar bonuses from every carriers we work with, so they have no motivation to prefer one carrier to another other than our clients' best interests. It's a fact that many brokers only work with one or two insurance companies and thus are presumably more biased towards those insurance companies. Fortunately, LSM can refer its clients to over 15 insurers.
LSM is in continuous contact with all of those insurance carriers. LSM finds itself extremely close to those underwriters to make sure we are qualified to provide each client with the most fit insurance carrier for their unique situation. This attitude enhances LSM's exceptional specialization in hard-to-insure clients (i.e. those with health or lifestyle issues which disqualify them for customary insurance plans). That, in turn, has allowed LSM Insurance to rise above the perceived conflict of interest affecting most of the insurance industry in Canada.
However, if scepticism still permeates your thoughts, check out our Testimonials Page featuring honest comments from our clients. This extensive list will give you a good idea of the experience of numerous clients we have served to our clients over the years we are in the brokerage business. LSM also gives our clients the opportunity to be in control using our many handy online utilities (such as our Needs Analysis Calculator and Internal Rate-of-Return Calculator), which add to the efficiency of the buying process.